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Ashwani Singla
 

Ashwani Singla  
Managing Director and Chief Executive, South Asia, 
Penn Schoen Berland

Ashwani Singla is the Managing Director & Chief Executive, South Asia.

In his two decade of experience in the communication & service industry, Ashwani has donned the role of a trusted advisor and strategist for building strong and effective communications strategy for top MNCs, Indian enterprises and emerging Indian MNCs across a wide range of sectors. Voted as one of the most well respected professionals in India by the Holmes Report in its inaugural Asia ‘Agency Score Card’, Ashwani was named by Campaign India Magazine in its ‘A list’ in 2009 & 2010 and among the top professionals in AgencyFAQ’s 2010 listing.

Prior to his current role, Ashwani was the Chief Executive of Genesis Burson-Marsteller and Member of the Asia Pacific Board of Burson-Marsteller Worldwide. Under his tutelage of close to a decade, Genesis Burson-Marsteller went on to become India’s most trusted public relations & public affairs firm. Setting new standards of excellence, he has led some of the best cutting edge management practices in the communication industry. Little wonder that the firm became the first Indian public relations consulting firm to receive the global Consultancy Management Standards (CMS) certification and recoganised as the India Consultancy of the year by the Holmes Report in its first India Agency Report Card.

Ashwani has been an India board member of the International Association of Business Communicators (www.iabc.com) and has played an active role in the Public Relations Consultants Association of India (www.prcai.org) and the International Communications Consultancy Organization (www.iccopr.com). Passionate about sharing his experiences, he often dons the professorial hat in teaching courses and conducting training programmes across the country. He has been invited to speak at several prestigious campuses and associations across the globe including the US, Europe and Asia Pacific. He was also been a jury member for the Asia Pacific region for the Gold Quill Awards.

Ashwani is an honours graduate in Economics and holds a postgraduate qualification in International Business & a diploma in Hotel Management; Ashwani started his career with the hospitality division of ITC Ltd. He is married to Sheila, who is a principal of Chrysalis HRD, a corporate learning solutions firm and their son Aditya is studying to be a environment & sustainability expert.