Winning KnowledgeTM

From winning Presidential campaigns to opening Hollywood blockbusters, Penn Schoen Berland develops research-driven strategies to help brands beat their competition.

About
PSB

PSB in
the Press

who
we
are

Penn Schoen Berland (PSB) is a premier market research and consulting firm that specializes in messaging and communications strategy for blue-chip corporate, political, and entertainment clients.

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what
we
do

At PSB, we’re about helping our clients win—whether at the ballot box, the box office, or the store shelf. Using cutting-edge tools and technologies, we provide research-based recommendations that help our clients make strategic decisions that give them a competitive advantage.

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U.S. Millennials Express Concern about the Economy and the Cost of Education

Business Wire

Consumer Optimism Holds Steady - But Will It Translate to Spending?

PR Newswire

Americans' Attitudes on Housing Return to Positive Trend

PR Newswire

Americans are O.K. with Big Business. It’s Business Lobbying Power They Hate.

The New York Times

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